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Fujifilm X-T100 review: Rare misfire for X-series mirrorless? - Pocket-lint.com

We've long been fans of Fujifilm's mirrorless cameras, so when the X-T100 was announced it got us scratching our head a bit: is there space in the X-series line-up for an entry-level model which does things a little differently to its bigger brothers?

Power zoom lens attached to the front (it's...

via www.pocket-lint.com

The best instant camera for the beach - The Verge

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... via www.theverge.com

Fujifilm Reveals The XF10, An Ultra-Lightweight Camera That Keeps Portability And Online Connectivity In Mind - Resource Magazine

The first camera in the X Series to do so, the XF10 offers “square mode.” This allows users to simply switch to a 1:1 format on the touchscreen. The 1:1 format is, of course, a popular format for posting photos to social media. This, along with the camera’s bluetooth transferring capabilities, will get your non-smartphone photos to Instagram quickly. Staying true to the idea that this camera... via resourcemagonline.com

Fujifilm instant camera finds new life on social media - Nikkei Asian Review

TOKYO -- If you thought the days of printing out photos were a thing of the past, think again. Fujifilm's instant-print camera, the Instax, has found a new lease of life among a generation that grew up without ever touching a roll of film.

The Japanese company aims to sell 10 million of the cameras in the year through next March, an increase of 1 million on the previously announced...

via asia.nikkei.com

Fujifilm: Putting the fun back in prints - Fortune India

In his book Ignorance, Czechoslovakia-born Milan Kundera explains: “The Greek word for ‘return’ is nostos. Algos means ‘suffering’. So nostalgia is the suffering caused by an unappeased yearning to return.” But nostalgia isn’t just an overpowering emotion, it is also one of the favourite tools of marketers across the world. Most recently, it was the driving force behind people buying...

via www.fortuneindia.com

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